Wednesday, October 7, 2015

A Post of Gratitude

It’s been almost a year since my last blog post. When I first started writing I thought it was one of the most underrated skills of a great strength coach. After giving it a go, I am certain that is. Writing, like any other attainable skill, requires a certain number of hours to become proficient at. It takes thoughtful practice and the willingness to plow through the idea that right away, you might suck. The ability to dedicate time to reflection and the sharing of ideas (whether they be popular or not) is a rare one in the strength and conditioning world. Some people are just deathly afraid of sounding stupid but I think it can be largely attributed to the type of people the industry draws. Most that are passionate about physical preparedness we would label as “doers.” Good coaches bring energy, love to coach, and love to move. Sitting still and writing for an extended period of time is a tough concept for people who are more comfortable being active. I have known for a while now that I am much more comfortable “doing” than I am sitting and in turn understand that my development as a writer has taken a back seat.

When you’ve taken a break from any specific field as long as I have from writing I think the first step to getting back to it is to not only take time to reflect but also appreciate the things that have occupied your time otherwise. Heilman’s Performance is still very much in its infancy, but has already grown in a way that I am extremely proud of. It has taken an absolute village to achieve the small growth that we have thus far and I’m fully aware that none of it would be possible without the guidance and assistance (both physical and financial) of a number of people.

Here's just a short list of people (and I know I’m going to miss some people) that I owe a huge chunk of gratitude to for the past year:

1.    My Parents

Heilman’s Performance wouldn’t exist without them. Besides my dad lending me the money to pay for the organizational costs to get my feet off the ground, the values my parents have instilled in me is a priceless gift that gives me my best chance to succeed. My mom and dad have always told me to do what makes me happy and if I put my mind to something and work my ass off, the sky is the absolute limit. For that, I am forever grateful, thank you.

2.    My Fiancée, Courtney

I could write forever. The early mornings, the late night cleaning and errand running and the weekend social events surrendered to designing programs. How she hasn’t told me to kick rocks yet I’m not sure. She keeps me grounded and constantly reminds me that I should be writing. Without her overwhelming support I wouldn’t be able to dedicate myself the way I have. And on top of that she has a damn impressive deadlift, I am head over heels in love with this woman and wouldn’t be half of what I am without her. For that, I am forever grateful, thank you Boo. (Yes, I call her Boo)

3.    My “Employees”

All of the people that I’ve employed to assist with what we do down at Heilman’s Performance have played a larger role in its growth than they could ever imagine. I have yet to employ the help of any coach, and I’ve employed three part time (Sean Arbaut: close friend and assistant baseball coach with Minot State University, Pat Arntson: close friend and the hitting coach with MSU, and Bryan Krahler: a close friend and former college teammate), that the athletes we work with haven’t enjoyed having around. Hell, sometimes I get complaints when they aren’t around enough. All three are well versed in the fundamentals of strength and conditioning technique, take care of themselves physically and most importantly are passionate about coaching and positively influencing young athletes. All three have competed in college athletics and received their degrees (Pat has earned a Master’s Degree) at the end of their careers. That, despite the field or institution the diploma is from, shows me they have the stick-to-itiveness to commit to something and see it through and I am proud to call them my friends and colleagues. They have done nothing short exceed my expectations in their willingness to help me run a facility we can be proud of. And for that I am forever grateful, thank you fellas.  

4.    My Uncle: Joel Metz

My Uncle Joel is a CPA here in Minot and understands the ins and outs of any accounting related conundrum you can throw at him. Without his guidance and assistance I’m pretty sure the IRS would have everything except for my medicine balls by now. He trains as hard if not harder than anyone else at the gym and is north of 50 years young. He’s always available to give me advice, both financially and entrepreneurially, and for that I’m forever grateful, thank you.

5.    Minot State University, Coach Weppler and Coach Brunkhorst

This year is the first year that Minot State University has had a legitimately well-established strength and conditioning department. Last year I was fortunate enough to be able to work with the MSU Volleyball and Baseball teams. This year when they hired Coach Chris Brunkhorst (who has acquired experience with multiple S  & C programs including Mankato State U, Louisiana State U, and Arizona State U) and my fate as an employee with the college was in his hands. Brunk has instilled his faith in me as a coach and has allowed me to stay on as an assistant on the strength and conditioning staff. The initial opportunity for me to work with multiple teams at the Division II level was given to me by head baseball coach Brock Weppler. The lessons I’ve learned thus far as a young coach from working in a team atmosphere have been invaluable, and impossible without the support of this institution and both these guys. For that I am forever grateful, thank you.

6.    Chris Schilken and Prairie Federal Credit Union

When I first started presenting my business plan to banks I wasn’t always treated like an adult. I was called “honey” multiple times by one lender. When she glanced over what I planned to pay myself she also exclaimed, “Oh honey, how are you going to live?” So that set a pretty good standard for how much I valued her opinion. Chris treated me like a grown man, which I’ve always appreciated. He understood that I was a novice as far as my understanding of “business financials” but genuinely wanted to help me get my feet off the ground. Without his upfront honesty and belief in me, I wouldn’t have the opportunity to turn my dream into a reality. For that I’m forever grateful, thank you.

7.    Scott Haider

Since I was half his size Scott has taken me under his wing and been willing to offer me a helping hand. From making sure I had a teammate to grab a bite with after a bad baseball game in my first year or legion baseball to helping me get my business credentials organized. Without your generous guidance I wouldn’t have had a clue how to get this thing going, and for that I am forever grateful, thanks dude.

8.    All the athletes, parents, and clients I’ve worked with

This is obviously a large group and a more vague thank you than I’d like it to be. To name every athlete and parent that has entrusted me with their own/their child’s athletic development/physical well being and success would take me the rest of the day. I absolutely love the culture that we’ve created down at Heilman’s Performance. The primary focus has always been to create an atmosphere that facilitates progress for everyone, is free of judgment and values consistency and work ethic. To my college athletes, some of you I only have a few years on, for you to treat me like a real professional and work the way you have for me, I will never forget. For your work ethic and loyalty I am forever grateful to you all, thank you so much.

I know there are some people that a week from now I’ll feel like an idiot for leaving out, but please just know if you have been in any way affiliated with the early years of Heilman’s Performance I am forever in your debt. Nothing we’ve accomplished thus far could be possible without the tight web of support I’ve received. Even though I feel like I just used up my Thanksgiving week blog post, it feels good to write again. I’m looking forward to dedicating more time to it in the near future. Thanks for reading.

Caleb Heilman


“The only thing I know is I’ll never know everything.” – Jason Green